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View Winners → Tournament of Roses Announces $100K in COVID-19 Relief
Community May 05, 2020
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Funding willsupport Pasadena food agencies affiliated with the Los Angeles Regional FoodBank
The Pasadena Tournament of Roses has announced a$100,000 donation in support of local COVID-19 relief efforts in the Pasadenacommunity. All funds will go to the Los Angeles Regional FoodBank (LARFB), the largest food provider and distributor to food banks andpantries across the County of Los Angeles. Specifically, the Tournament’sdonation will be used to support the nine Pasadena food providers affiliatedwith the Food Bank. Working through their local providers, the Food Bank isable to provide four meals for every $1 donated. The Pasadena partneragencies provide food to anyone in need and include Foothill Unity Center,Friends In Deed, The Salvation Army and others.
“We assessed how we could best assist with local relief efforts and itbecame clear that food insecurity was one of the most critical needs,” saidTournament of Roses Executive Director/ CEO David Eads. “To maximize our impactand feed our most vulnerable neighbors, we decided to direct our funds to theLos Angeles Regional Food Bank.”
This contribution is a combination of funds from the Tournament ofRoses Association, the Tournament of Roses Foundation, individual members ofthe Tournament of Roses, Foundation Board Members and the organization’s staff.
“We are fortunate to have a strong network of partners in Pasadena,” saidLos Angeles Regional Food Bank President & CEO Michael Flood. “Thisgenerous gift from the Tournament of Roses and Tournament of Roses Foundationwill help us meet the increased demands of this moment and ensure that food isgetting to the most vulnerable in the community.”
The Tournament of Roses also recently beganproviding lunches to Huntington Hospital nurses staffing the drive-throughCOVID-19 testing site at the Rose Bowl Stadium and has committed to deliveringlunches for five to seven weeks, or as needed. Last week, 2021 Tournament ofRoses President Bob Miller surprised each nurse with a bouquet of roses, whichthey will receive weekly courtesy of Vons and Passion Roses.
